Last week, George Howard posted to the Tunecore blog 10 Inaccurate, Erroneous or Irrelevant Things Being Stated about Marketing, Promotion, and Success in the Music Industry. First on his list debunked myths was that the resurgence in vinyl was due to sound quality; he posited that vinyl is popular as a social object, something tangible that can be shown to and shared with others in ways that digital music can't.
Taking this idea to its logical conclusion is a baker who is creating chocolate records that are both playable and edible. The video shows how he took the idea from conception through several failed prototypes until he came up with a solution that worked.
Fife baker creates vinyl record out of chocolate
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